About us

The Going Blue Foundation’s  
mission
 and purpose is to reduce liquid water pollution acquatrails at source

We initiate and help to implement projects that engage people and organisations in saving the ocean.


17 Years Of Action

Since 2007 The Going Blue Foundation has been engaged in ways to reduce liquid pollutant aquatrails streaming into the ocean at source

We have incubated:

aethic logo

aethic

The world’s only proven and patented reef safe sunscreen and luxury premium quality face creams.

Corabon

The Going Blue Foundation’s virtual island presents a blueprint for how real islands can go blue too, diminish their water pollution acquatrails, regain clean water eco-systems and build sustainable tourism economies.

Ocean Stance 

You can help save the future of our planet. Include “Ocean” in your next presentation. Take a stance on the Ocean. Do it Now! 

coral reef hotels 

The Coral Reef Hotels Association is made up of hotels which value healthy coral reefs and clean waters near their hotel as the most essential asset for vibrant marine life, our climate and their business, in the long term. 

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Latest news from our blog

Welcome! We’re excited to share the latest updates from our world. Our planet is blessed with an abundance of water, from the vast oceans that cover most of our globe to the life-giving rivers, lakes, and streams that crisscross our lands. These water bodies are not only breathtakingly beautiful but also essential for life as we know it. However, beneath this serene surface lies a growing crisis. Pollution, climate change, and human activities are putting immense pressure on our water resources. This section is dedicated to shining a light on these challenges while celebrating the inspiring work being done to protect and restore our precious water ecosystems.

The Going Blue Foundation has been gifted the worldwide rights to the marine positive ‘acquatrail’ marine pollution valuation, mitigation, ultra-offset and certification process as of January 13th 2020.  Founders Susannah Stewart and Allard Marx felt that the world’s oceans would be better served by having marine […]
Helly Hansen
Miriam Calzada is a photographer, environmental problem solver, motivator, creator and mother. Her fine art photography is and her award-winning images are in numerous private collections in New York, Miami and her native Dominican Republic. She feels strongly that Mother nature has directly influenced her basic […]
Laura Kennington is a fitness professional who has a passion for the ocean and endurance adventures. Having recently returned from a sailing trip on board a 72ft yacht, with an organisation that specialises in plastic pollution research, for her next challenge she is preparing to kayak […]
Elsa-Hammond
We are very pleased to announce that Elsa Hammond has become one of our ambassadors. Elsa is passionate about the ocean and its state at the hands of global aquatic pollution. She recently spent 51 days alone at sea in a rowing boat in the Pacific […]